PRODUCTION: JING-A

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DP: DAN FRANTZ

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FORMAT: Arri Alexa, Canon 17 - 120mm

Explore the stunning product cinematography of Dan Frantz in this commercial for Midea's new line of refrigerators. Filmed in collaboration with Jing A, Dan brings his careful attention to detail to capture the beauty and functionality of the product. Shot on location in Los Angeles, this commercial utilized both handheld and cobra dolly shots to work seamlessly in a small kitchen space. Experience the creative possibilities for your next product shoot with Dan's exceptional eye for detail.